Pluckly
Comparison

Ghost vs Beehiiv

Side-by-side comparison of Ghost and Beehiiv for content creators.

Tool
Ghost

Open-source publishing platform built for serious creators

Beehiiv

Newsletter platform built for creator monetization.

Starting price
From $15/mo
From $43/mo
Founded
2021
Pricing model
freemium
freemium
Free option
Free tier
Free tier

What they are

Ghost

Ghost is an independent publishing platform that combines a CMS, email newsletter tool, and membership system in one place. It is used by independent writers, journalists, and media companies who want to own their audience without relying on third-party platforms. The open-source core can be self-hosted for free, while Ghost Pro handles hosting at a monthly fee. The tradeoff is that it is more opinionated than WordPress and has a steeper learning curve for non-technical users.

Beehiiv

Beehiiv is a newsletter platform designed specifically for independent writers and media operators who want to grow, monetize, and analyze their email audience without juggling multiple tools. It includes a built-in ad network, paid subscription tiers, referral programs, and detailed subscriber analytics in one place. The free plan is genuinely useful, though meaningful monetization and advanced analytics require a paid tier.

Which to choose

Full editorial comparison coming soon. For now, check the side-by-side data above and read the individual reviews for Ghost and Beehiiv.