Pluckly
Comparison

Publer vs Buffer

Side-by-side comparison of Publer and Buffer for content creators.

Tool
Publer

Schedule and analyze social posts from one place

Buffer

Schedule social posts across every major platform

Starting price
From $4/mo
From $5/mo
Founded
2016
2010
Pricing model
freemium
freemium
Free option
Free tier
Free tier

What they are

Publer

Publer is a social media scheduling tool that covers publishing, analytics, and AI-assisted caption writing across platforms including Instagram, TikTok, LinkedIn, and Pinterest. It suits solo creators, agencies, and small teams who manage multiple accounts. The free plan is genuinely usable but limits the number of connected accounts, and the pricing climbs noticeably once you add team members or workspaces.

Buffer

Buffer is a social media scheduling tool that lets creators and small teams queue posts for Instagram, X, LinkedIn, Facebook, TikTok, and more from a single dashboard. It suits solo creators, freelancers, and small businesses who want a straightforward publishing workflow without a steep learning curve. The analytics cover the basics but stop short of the depth that larger teams or agencies typically need.

Choose
Publer

if you need scheduling. It has a usable free tier to start with.

  • +Free plan supports up to 3 social accounts (except X) with no time limit
  • +Covers a wide range of platforms including TikTok and Pinterest
  • +Built-in AI caption and hashtag suggestions reduce drafting time
Choose
Buffer

if you need scheduling. It has a usable free tier to start with.

  • +Free plan supports 3 channels with 10 scheduled posts each
  • +Clean, minimal interface with a short onboarding curve
  • +Paid plans start at $5 per channel/month (when billed annually)

Which to choose

Publer and Buffer both cover scheduling, so this is a real either-or for some creators. The right pick depends on which one's wider feature set and pricing fit how you work.

Read the full reviews for Publer and Buffer.

Pricing checked 8 Jun 2026.